GOOGLE AD IN JAPAN!
Here in Japan, Yahoo! is still number one in the internet business.
We can find it everywhere (PC, mobile phone, TV, provider...) and established many years ago (it's important as the Japanese tend to be faithfull to brands : first in, first for long time!). So here Google, who came later, has to do what it doesn't really need in other countries : advertissement to explain what are its products!
Few weeks ago I already spotted some advertissement for youtube on mobile:
Second one says : "Be careful coming back home from work, watching to much youtube on your keitai you may miss your station and end in an unknown place!" (well something like that)
But this week Google started to promote some of their "own" services :
iGoogle banners for the personnal Google start page.
The new guy in town : Street View (with all its privacy problems)
They even created a specific page to teach what they can do : google.co.jp/dekiru, "dekiru" meaning "We can do".
As for me I'll promote the internet services developed by my current company :) the Ninja Tools!
The services list is quite long now, and if you can read japanese, you might be interested in it!
Posted on : 2008-08-29 07:47:06 by Jérôme Sadou